Fortnite character and Spiderman – the first choice for Halloween costumes
Google has released the most popular Halloween costumes for American users this year.
The most popular search is Fortnite, a character from the popular online battle royale game, followed by Spiderman and the mythical unicorn.
The top ten others include dinosaurs, witches, Harequin, superheroes, pirates, rabbits and princesses.
Last year’s best results such as Princess Leia, Daenarys Targaryen and Minions did not enter the top 10 in 2018.
The search engine also launched Frightgeist, a dedicated site for this year’s Halloween trend.
If you click on any search, you will gain insights on topics such as Costume Popularity – basically you may encounter someone who has encountered similar clothing in the United States.
Some of the less popular ideas include characters from the movie Ready Player One (“You have a very low chance of meeting another Ready Player One costume at a party.”), Lloyd Garmadon from Lego Ninja, Diego de la Vega Zorro and Creepy Doll.